Logical fallacy

Appeal to emotion

Also known as: Argumentum ad passiones · Emotional appeal · Emotional manipulation
Very common#4 of 71 by how common ← All logical fallacies

What it is

Tries to win agreement by stirring feelings (fear, anger, pity, pride) instead of offering evidence or reasons. Emotion can be relevant to a decision, but it is not evidence that a claim is true.

Example An advert shows a crying child to argue that a policy works, with no data.

Related

References

More in “Feelings, crowds and authority standing in for evidence”